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Site Profiler: Definition and Purpose
Site Profiler: Definition and Purpose

In this article, seobase helps you understand what is the Site Profiler tool and why it is important for a technical SEO audit of your site.

Sara Wahba avatar
Written by Sara Wahba
Updated over a week ago

Site Profiler is a tool to audit your website by crawling all the pages of your website. The tool flags the technical SEO issues that need to be fixed on your website. It visualizes your website pages' key data in numbers, points out all possible SEO issues, and provides instructions on how to solve them.

seobase site profiler tool

Site Profiler provides an overall SEO health score of your website:

  • Discovered issues with passed checks and with the possibility to search within the results of the discovered issues.

  • Organic and paid domain metrics.

  • Possibility to do the Reanalyse.

  • Possibility to see the history of done audits.

  • Site speed both on mobile and desktop devices.

  • Pages discovered (founded pages on the websites)

    • Successful.

    • Redirected.

    • Broken.

    • Blocked from crawling.

The tool also allows you to prioritize your website's SEO issues by yourself, by manually selecting the checkpoints that the user likes to ignore while performing the following audits.

A website audit aims to give webmasters a complete and detailed analysis of their sites' health, performance, and speed.

Auditing these areas gives you a complete sight of the current effectiveness of your site. Using a site audit tool shows where to optimize further, improve your website, and identify issues that affect your site's health.

Here are 3 reasons why you should use the seobase Site Profiler tool:

Search Engine Optimization

Google makes about 500 changes to its SEO algorithm each year. That will affect your SEO strategies. Therefore, by performing a website audit, you can identify all of the SEO opportunities throughout the content of your website, such as; keyword stuffing, exact match anchor text links, etc.

Website Performance Optimization

The evaluation of your website's technical performance can be done not only by editing the content but also by performing a technical site audit. You can inspect your website's technical framework and infrastructure by conducting a site audit. In addition, you can evaluate how friendly your website is to search engines and how accessible it is for users to find content smoothly.

Identify Issues

A site audit allows you to identify your website issues that break your SEO and conversions. For example, your website issues would be broken links, page speed issues, hidden content, technical aspects, etc. Identifying your site issue helps you fix traffic and conversion problems.

Note: seobase Site Profiler is fully cloud-based. So, what does that mean?

  • Online tool, so there is no need for installation

  • Data-Mobility - log in anytime, anywhere

  • Saving the history of completed crawls

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