Seobase Site Profiler tool provides you with many features that allow you to find and fix all of the technical SEO issues of your website.

How to run a site audit of your website:

Steps to run a site audit of your website in Seobase.

  1. Open the URL: seobase.com.

  2. Login in to your account or create a new one.

  3. Go to the Site Profiler page app.seobase.com/site-profiler or tap on the “Site Profiler” menu element or select the “Site Profiler” from the dashboard within the website.

  4. Enter your domain or URL in the search input field.

  5. Click on the “Analyse” button or tap on the “Enter” button of the keyboard to run your website audit. The Analysis will take up to 30 minutes to be completed.

  6. When the report is ready, the text “Show overview” is being rendered next to the appropriate block.

  7. Press the “Show Overview” below to see your website auditing report.

This screen shows Analysis screen of seobase Site Profiler.

Overview of site audit report

The overview of your site audit report allows you to be aware of your website's technical SEO issues in detail. You will find the following:

This screen shows report overview screen of seobase Site Profiler

Discovered issues

In the site audit overview report, you can see the list of discovered issues - their description, difficulty, impact, and the number of pages where the issue was discovered and the button “View Details”. Click on the button shows the list of pages where the issue was found.

To ignore unwanted ones, do the following steps:

  1. Go to the overview page.

  2. Click on the “View Details” button.

  3. Select unwanted ones.

  4. Click on the “Ignore issue” button.

Checks passed

In the site audit overview report, you can also see the list of “Checks passed” by clicking on the appropriate button next to the Discovered issues tab.

This section of the discovered issues includes the solved issues. Here you will find the descriptions of the issues, how complex the issues are (Low-Moderate-High), also the impact of those issues on your SEO (Low-Medium-High).

This screen shows list of checks passed by seobase Site Profiler.

Filtering

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You can filter the list of the issues by clicking on the Filter dropdown box and selecting the required one. For seeing all the items, you need to select “All issues”.

On-Page Score

The on-page score feature in the site profiler report shows you how the page is optimized on a scale out of 100 points and shows the label of the point category.

This screen shows on page optimization score within seobase Site Profiler.

Domain Metrics

The domain metrics section gives you an overview of your website domain. It sums up the metrics from all the different locations. You can select between Organic and Paid metrics.

This screen shows domain metric's of the website.

You will see the following metrics:

  • Estimated visits - The estimated monthly traffic to the domain based on the position in the search result ranks.

  • Total SERP results - The number of times your domain appears in search results for all keywords in all locations.

  • Ranks up - The number of ranks that went up in position, since the last time we checked.

  • Ranks down - The number of ranks that went down in position, since the last time we checked.

  • Estimated impression visits - The estimated monthly traffic to the domain based on the impressions in the search results.

  • New ranks - The number of ranks we never saw before, since the last time we checked.

  • Estimated paid traffic cost - estimated cost of converting organic search traffic into paid.

  • Calculated by the CPC and the position in the result. The number of ranks that when up, from the last time we checked.

  • Ranks lost - The number of ranks that disappeared, from the last time we checked.

Site Speed

The site speed metrics feature allows you to see how quickly the site loads. You can switch between Desktop and Mobile devices to see the results separately.

You will see the following elements:

  • First contentful paint - marks the time at which the first text or image is painted.

  • Largest contentful paint - marks the time at which the largest text or image is painted.

  • First input delay - The maximum potential First Input Delay that your users could experience is the duration of the longest task.

  • Cumulative layout shift - measures the movement of visible elements within the viewport.

For each metric, you will see the result and the label of the point category.

Page Discovery

This screen shows page discovery results within seobase Site Profiler.

You can sort the page discovery metrics as follows:

  • All: includes the entire website pages.

  • Successful: includes the website pages visible to humans and crawls.

  • Redirected: includes the website pages redirected to another URL.

  • Broken: includes the website pages that can’t be viewed due to 4XX or 5XX errors.

  • Blocked: includes the website pages that the search engine bots can’t crawl.

In the list, you can see all URLs and their statuses. You can switch between tabs and see a separate list of pages based on the result of crawling. You can load more results by clicking on the “Show more results” button.

Access history

The Site Profiler gives you the possibility to see your previous audit history.

To check your site audit history:

  1. Go to the overview page.

  2. Press on the history icon up-right the page.

After clicking on the “History” button, the modal window is opened from the left side of the screen.

This screen shows you a list of already saved audit reports in your seobase Site Profiler account.

In the list, you can see the history of performed audits that contains:

  • The URL

  • Date of search

  • Number of pages discovered

You can clear the history by clicking on the “Clear History” button.

Reanalyse

The Reanalyse feature allows you to renew your website audit process. Click on the Reanalyse button will start a new audit process and add a new item to your audit history.

This screen shows how to reanalyse your website again.

To reanalyse or recrawl your website, do the following steps:

  1. Go to the overview page.

  2. Click on the “Reanalyse” button.

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